Think Simple ... Think Plus
A Middle Eastern Promise
Mobica is currently the largest office furniture and interior/exterior systems manufacturer in the Middle East with 2400 employees. They seek to achieve new levels of creativity and foster the ideals of productivity, economy, and beauty. As a token to their commitment to fulfilling this vision they have established the Mobica+ brand with a revolutionary business model that is dedicated to delivering the office of tomorrow today.
The (+) sign symbolises the company's conviction that there is always more to be achieved, explored, and improved, while their minimalist, yet sophisticated approach is best summarised by their motto: Think Simple ... Think Plus.
Innovation + Simple Design
Mobica+ has the vision to become a major global player in the furniture industry and setting a new benchmark in the field through focus on innovative, simple design, creating new product categories, and adopting fresh marketing and sales approaches that challenge and overturn stagnant conventional wisdom.